On-site printing for businesses has come a long way over the past decade. In fact, with advances in in-house printing technology and the easy availability of professional design software, many businesses can now create and print high street quality labels ready to be applied to products immediately.
At the same time, however, it’s no secret that high-quality desktop printers can be expensive. The main question, in this case, is could a label printer actually help you save in the long term?
Desktop Label Printers & Significant Printing Savings
As a rule, if you regularly order large quantities of labels from a professional printing service, you will make considerable savings by using a desktop printer. This is because you will only ever print labels in the quantities you need, with your printing costs themselves being significantly reduced with every batch you print.
Less Waste & lots more Flexibility
Have you ever found yourself in the position of having a stockpile of labels which you can’t use due to a last minute change to an essential piece of product information?
If so, you will know how costly and frustrating it can be to have to order a completely new set of labels. However, if you print your own labels, this simply can’t happen. Instead, because you will only ever print the amount of labels you need at any one moment, you will be able to easily make changes to your product details as you go.
Experience Significant time Savings
As well as reducing waste, printing your own labels can also save a considerable amount of time. Few professional printers can turn around and deliver an order in less than 24-hours. At the same time, delayed deliveries due to bad weather and hiccups in transit can leave you with unlabeled stock which you can’t sell until your labels do finally arrive.
Desktop label printers are suitable where just-in-time colour labelling is required with a large variety of versions. For small to medium runs they are economical but larger runs are better produced on industrial type machines. The ultimate product quality is only provided by those larger machines and if varnishing/lamination or special shaped die-cutting is required, the desktop technology reaches its limits.
Thankfully, investing in a desktop label printer means that you print your labels as and when you need them and can instantly put your products on your store shelves. Even better, you can even start experimenting with your own label designs and in doing so, start cutting out costs associated with any third-party design support. The only question is, are you ready to start experiencing the benefits?